Case Studies

Disneyland’s fabled and exclusive Club 33 engaged the services of Wexler of California to help elevate design for its dining and cocktail menus. In particular, the cocktail menus presented a unique narrative opportunity: to represent the fictional story of its new “Le Salon Nouveau” lounge as a repurposed storage room where a stack of old…

Wexler of California was commissioned by Las Joyas del Agave to rebrand their Don Amado line of mezcals. The specific goal of the project was to increase sales: although Don Amado was well-regarded for its quality, many bars and retailers declined to carry the product simply based on the design of the label. The mezcal…

PROJECT OVERVIEW Spokane, Washington-based Paul and Marta Harrington approached Wexler of California for a proposal to provide square-one identity and branding design services for their new restaurant Clover. Design Director Dave Stolte traveled to Spokane for an initial consultation to identify challenges, discuss design direction, and establish a timeline of deliverables. Clover is built in…