Case Studies

Wexler of California was commissioned by Las Joyas del Agave to rebrand their Don Amado line of mezcals. The specific goal of the project was to increase sales: although Don Amado was well-regarded for its quality, many bars and retailers declined to carry the product simply based on the design of the label. The mezcal…

PROJECT OVERVIEW Spokane, Washington-based Paul and Marta Harrington approached Wexler of California for a proposal to provide square-one identity and branding design services for their new restaurant Clover. Design Director Dave Stolte traveled to Spokane for an initial consultation to identify challenges, discuss design direction, and establish a timeline of deliverables. Clover is built in…